Joanna Norden






Joanna has over 15 years of experience of managing successful fundraising and communications events for high profile guests.

For Save the Children (2005-2011) Joanna led a team of event fundraisers, responsible for delivering a multi-million pound portfolio of fundraising and cultivation events in prestigious venues including the Guildhall, Buckingham Palace and private homes of donors, many of these events included members of the Royal Family. She is experienced in working with influential committees of volunteers; with multiple stakeholders such as sponsors; with Chairs of FTSE 100 companies; politicians, celebrities, media and charity teams. In her role at Save the Children she developed a strategy to maximise events to support major giving targets. Joanna is an excellent event organiser with a talent for attention to detail and the experience to brief speakers and guests at the highest levels. Importantly Joanna is more than an event organiser she is a fundraiser who sees the opportunities that events play in supporting income growth.

For Philanthropy Company Joanna has delivered high profile events for clients including The Queen Elizabeth Diamond Jubilee Trust at Bank of England and Foundation for Future London with HRH The Princess Royal. Joanna develops all aspects of the event from advising on and creating project plans and budgets, briefings and logistics such as presentations, security, catering to developing key messages, briefing of speakers and fundraising mechanisms. She is always present at the event to oversee its smooth running.

Joanna’s passion is to combine her skills in project management, leadership, budgeting & strategy with her years of experience in managing High Value Donor events, to deliver high quality events which will have a lasting impact for the charity.